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Alpha Residential Makes the 2023 Inc. 5000 List for a 3rd Time, Keeps Top 10 Spot in Pittsburgh. Check out our Inc. profile here. 

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OUR PRIVACY POLICY

 

This Privacy Policy describes how Alpha Residential, LLC and its affiliates (collectively “Alpha”) collects and handles the personal information about individuals who use our website, applications, or services. By using our website or services, you consent to our collection and use of information as explained in this Policy and agree to be bound by our Terms of Use. If you choose to invest with Alpha Capital, you may be required to agree to a separate agreement, including, but not limited to, new or additional privacy notices or terms of use.

COLLECTION OF PERSONAL INFORMATION

 

Alpha collects personal information from you when you sign up for an account, make an investment, verify your identity or accredited investor status, provide payment instructions or communicate with us through our online investor portal, email, or offline means. Some of this information identifies you directly, such as your email address, name, phone number, birthday, age, Social Security number and/or taxpayer identification number, assets and income, information from your transactions with us, such as your account balance and account usage, physical address such as home or business address, answers to questionnaires or surveys, or responses filled in on blank forms made available on our website. We also obtain personal information from others, such as the Internal Revenue Service and credit reporting agencies.

Through our authorized data analytics service providers, we use cookies, server logs and other internet technologies to collect and store information about your usage of our website. “Cookies” are pieces of information that may be placed on your computer by a website for the purpose of facilitating and enhancing your communication and interaction with that website. “Server logs” can be either a single log file or several log files automatically created and maintained by a server of activity performed by the server, which can include information about any transaction you conduct with the server.

Some website usage data can be used to directly identify you, such as your internet protocol (“IP”) address or mobile device identification. Other website usage data may not identify you directly but can provide a demographic profile and be aggregated with the usage data of other visitors to enable us to analyze how and who visits our website. Usage data may include, without limitation, website pages viewed, articles, presentation and videos viewed, time spent using certain features of the website, demographic data such as server locations, cookies existing on your computer, search criteria used and results, date, time, connection speed, and other information which. The data analytics service providers also retain this information and may use it for their own business and commercial purposes. (For information about how to restrict tracking of your website usage see the section titled, “Your Choices about Use of Your Information.”)

USE OF PERSONAL INFORMATION

 

Alpha uses the information you provide in a manner that is consistent with this Privacy Policy. If you provide information for a certain reason, we may use the information in connection with the reason for which it was provided. For instance, if you contact us by email, we will use the information you provide to answer your question or resolve your problem. Also, if you provide information in order to obtain access to our services, we will use your information to provide you with access to such services and to monitor your use of such services. We also may obtain information about you from third-party sources to verify your identity so we can properly process your requests and prevent fraud.

Alpha will use your information (1) to market our products and services to you, (2) to provide services and products requested by you, (3) to enable our vendors and contractors to provide and assist us in the marketing, operation, troubleshooting and analysis of our website and other services, (4) to meet any regulatory requirements for the offer or sale of securities required by law, rules or regulations to our affiliates or members, (5) to engage in any other lawful activities we believe are consistent with the foregoing, and (6) to protect against legal liability. We may provide any of these services through third parties, which may necessitate sharing your information with them.

Alpha may use your information to communicate with you regarding our services or to tell you about services we believe will be of interest to you. If at any time you wish not to receive any future marketing communications or you wish to have your name deleted from our mailing lists, please use the “unsubscribe” option available our marketing emails or contact us as indicated below. Note however that if you are a user of our service we will send you administrative communications that are reasonably necessary.

Alpha also uses your information collected through our website to help us improve the content and functionality of the website, to better understand our users and to improve our website and services.

OUR DISCLOSURE OF YOUR DATA AND OTHER INFORMATION

 

The circumstances in which we may share your information with third parties without further notice to you are identified below. Alpha does not sell any of your personal information to any third party for purposes of advertising, soliciting, telemarketing, or otherwise. However, the third-party data analytics service providers we engage to provide reports on our website usage may use the data obtained when you visit our website for their own business and commercial purposes.

Agents, Consultants and Service Providers: Alpha, like many businesses, engages other companies to perform certain business-related services. Examples of these services from such third parties include ID verification, accreditation/financial/credit verification, managing account usernames and passwords, electronic document signing, payment storing and processing, sending postal mail and e-mail, escrow services, disbursement of funds, and technology management services. We also use service providers for providing marketing assistance and research and customer service. As such, these third parties have access to your information; but are authorized to use your personal information only as necessary to provide these services to us.

Data Analytics Services: When you use our website, data about you and your activities are collected by Google Analytics and other third-party data analytics services that provide aggregated website usage and visitor demographics reports to Alpha. The data analytics providers may also use the data they collect on our website for their own s purposes. You can learn about how Google collects and processes data at https://policies.google.com/technologies/partner-sites. You can learn about the controls Google offers to manage the collection and use of your information at https://policies.google.com/privacy.

Related Companies: We may also share your Personal information with our affiliated companies for purposes consistent with this Privacy Policy.

Legal and Regulatory Requirements: Alpha may disclose your information if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal or regulatory obligation, (ii) protect and defend the rights or property of Alpha, (iii) act in urgent circumstances to protect the personal safety of users of the website or the public against fraud or other harm, or (iv) protect against legal liability.

YOUR CHOICES ABOUT USE OF YOUR INFORMATION

 

Updating Account Information. If your personal information changes, or if you no longer desire our service, you may correct, update, amend, delete or request deletion by making the change in your registered account settings page, by emailing our technical support team at tech-ops@alpharesidential.com by contacting us at the contact information listed below.

Marketing Emails. When you sign up for our services, we may send periodic emails to you regarding our services or to tell you about services we believe will be of interest to you. If you prefer not to receive such marketing or promotional e-mails from us, you may unsubscribe completely by using the unsubscribe feature in these emails or by emailing us at info@alpharesidential.com. Please note that opt-out requests may take up to two (2) weeks to process. Please also note that we may need to continue to send you e-mail communications that are transactional in nature such as service or termination announcements or payment confirmations which are necessary to our transactions with you and not available for opting-out.

Restricting Cookies and Other Internet Tracking Technologies. You can control how cookies and other internet and mobile application technologies are used to track and log data about your internet usage and to deliver personalized advertisements to you on our Websites and third-party websites. These controls include:

SECURITY

 

We use reasonable efforts to secure access to your personal information in our possession, and the third parties who handle personal information on our behalf have informed us that they also use reasonable efforts to secure access to that Information. Despite our efforts to safeguard your personal information, we cannot guarantee it will be completely secure from unauthorized access, disclosure, use, or alteration. There is always a risk inherent in the electronic transmission and storage of information.

It is important for you to take active measures to protect against unauthorized access to your login credentials, your Alpha investor account, and to your computer. Ways you can do this are to use a complex password that is different from passwords you use for other activities, keep all your passwords in a safe place, change your passwords periodically, and do not share your passwords with others. You should also password protect any device you use to access your Alpha account and be sure to log off when finished that that other people cannot access your account information.

RETENTION OF PERSONAL INFORMATION

 

We will retain your information for as long as your account is active or as needed to provide you services, and for a commercially reasonable period after completing our services for electronic backup and historical recordkeeping. We will also retain your information as appropriate to comply with our legal obligations, resolve disputes, and enforce our agreements. We may also retain and use your information after providing the services to you for our marketing purposes (unless you instruct us to stop sending communications to you).

THIRD PARTY WEBSITES AND SERVICES

 

The Alpha website may contain links to other websites and services not maintained by Alpha. In addition, other websites and services may also reference or link to the Alpha website. We encourage you to be aware when you enter or leave our website, or surf the Internet, and to read the privacy statements of each website and service that you visit. We do not endorse, screen, or approve, and are not responsible for the privacy practices or the content of, other websites or services.

SOCIAL MEDIA FEATURES

 

Our website may include social media features such as the Facebook “Like” button, LinkedIn, and other “share this” buttons. These features are interactive mini-programs and may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our website. Your interactions with these features are governed by the privacy policy of the company providing it.

CHILDREN’S PRIVACY POLICY

 

The Alpha Residential website is not intended for use by children. No one under eighteen (18) years of age is allowed to use the website, provide any personal information or receive our email distributions. We do not knowingly solicit or collect personal information from children or teenagers under the age of thirteen (13) without the consent of their parent or guardian. If you believe that a minor has disclosed personal information to Alpha, please report this to us immediately by emailing us at: tech-ops@alpharesidential.com

CHANGES TO THIS PRIVACY POLICY

 

We reserve the right, in our sole discretion, to change, modify, add, or remove portions of this Policy at any time. Any changes or updates will be effective immediately upon posting to the website. You should review this notice regularly for changes, and can determine if changes have been made by checking the Effective Date below. Your continued use of our website following the posting of any changes to this notice means you accept such changes.

APPLICABLE LAW AND JURISDICTION

 

The Alpha Residential website is maintained in the United States of America. By accessing the Alpha website, you consent to and authorize the export of your personal to the United States of America and its storage and use as specified in this Privacy Policy.

This Privacy Policy shall be governed by, construed and entered in accordance with the laws of the Commonwealth of Pennsylvania applicable to contracts deemed to be made within such state, without regard to choice of law or conflict of law provisions thereof. All disputes with respect to this Privacy Policy shall be brought and heard either in the Court of Common Pleas located in the county of Washington, Pennsylvania or the federal district court for the Western District of Pennsylvania. You consent to the in personam jurisdiction and venue of such courts. YOU HEREBY WAIVE YOUR RIGHT TO A TRIAL BY JURY WITH RESPECT TO ANY CLAIM, ACTION OR PROCEEDING, DIRECTLY OR INDIRECTLY, ARISING OUT OF, OR RELATING TO, THIS AGREEMENT TO THE FULLEST EXTENT PERMITTED BY LAW.

EFFECTIVE DATE

 

This Privacy Policy is effective on June 24,2022.

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